Sunday, November 2, 2014

Perception laws blog

Perception laws blog.

closure - we fill in gaps to create a complete, whole object.


below, we try to fill in the gaps to fill in the sun and the hawk.


continuity - we perceive smooth, continuous patterns rather than discontinuous ones.


here , we try to fill in the gaps so that we can have a smooth continuous pattern.


similarity - our mind tends to group things together that are similar to each other.


our mind will group all the black ones together, but will make the orange one distinguishable, this is used a lot by companies to advertise their product, to get ahold of their attention.

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